Obviously, in Windows Phone I cannot use the "localhost", since the localhost of the phone is the phone itself.
So I'm trying to use the 192.168xxx address which is the address of the machine that is running the web service. EDIT: By following the link found here (Binding IIS Express to an IP Address) and by turning off my firewall I can run the web application outside VS12 and I can make it reachable from other pc in the network, and so also from the WP emulator.
I can use the services by pointing to localhost:63954/api.
A weird fact: if I change "localhost" with "127.0.0.1" or with the LAN address of the machine, 192.168xxx, the server does not answer anymore!
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